Doctor SEO services, compared on what providers publish

A medical practice buying search marketing is buying two things at once: visibility for the procedures and conditions it wants patients for, and a set of advertising claims that have to survive scrutiny from regulators and from patients. Most providers sell only the first and leave the second to the practice. This index compares providers on what they put in writing before a sales call: whether pricing appears anywhere on their site, the smallest engagement they will take, which clinics they will name, and whether the work is done by their own staff or resold. None of that tells you who is best. It tells you who can be compared at all, which is where a shortlist has to start.

median disclosed retainer, per month (USD)
$2,000
agencies with a verified published price
21
verified agencies in the index
134

Figures on this page come from the 134-agency verified catalog: each one was fetched from the agency's own published page and matched verbatim, with the source and retrieval date stored beside it.

Agencies with a verified published price

Agency Disclosed starting price Evidenced specialties HQ Source Checked
Prosperity Media 3 verified facts AUD 2,000/mo Content marketingSEO Surry Hills (Sydney), NSW, AU prosperitymedia.com.au August 2026
SimpleTiger 3 verified facts $5,000/mo SEO Sarasota, FL simpletiger.com August 2026
Yoghurt Digital 3 verified facts AUD 2,000/mo PPC & paid searchSEOSocial media marketing Surry Hills (Sydney), NSW, AU yoghurtdigital.com.au August 2026
Boulder SEO Marketing 2 verified facts $2,000/mo SEO Boulder, CO boulderseomarketing.com August 2026
EZMarketing 2 verified facts $1,500/mo PPC & paid searchSEO Lancaster, PA ezmarketing.com August 2026
Firebelly Marketing 2 verified facts $3,000/mo Social media marketing Indianapolis, IN firebellymarketing.com August 2026
Grounds for Promotion 2 verified facts $5,000/mo PPC & paid searchSEO Boulder, CO groundsforpromotion.com August 2026
Hook Agency 2 verified facts $2,800/mo PPC & paid searchSEO Minneapolis, MN hookagency.com August 2026
Kalungi 2 verified facts $50,000/mo Content marketing Kirkland, WA kalungi.com August 2026
The SEO Room 2 verified facts AUD 1,500/mo Content marketingSEO Canning Vale (Perth), WA, AU seoroom.com.au August 2026
Thrive Internet Marketing Agency 2 verified facts $500/mo SEO Arlington, TX thriveagency.com August 2026
Ciphers Digital Marketing 1 verified fact $2,500/mo SEO Gilbert, AZ ciphersdigital.com August 2026

How this comparison is built

  1. Published pricing is recorded verbatim. Where a provider states a retainer, a project fee or an hourly rate on its own site, that figure is recorded as published, with the shape it was published in. Where nothing appears, the entry says so rather than guessing.
  2. Minimums are separated from starting prices. A starting price and a minimum engagement are different filters and providers often blur them. The smallest contract a provider says it will accept is recorded separately, because it removes more of a shortlist faster than anything else.
  3. Named clients only. A case study about an unnamed multi location practice counts as marketing, not evidence. Only clients a provider names, and that a buyer could therefore telephone, are counted toward its client disclosure.
  4. Scope is checked for resale. Paid media, video production and site development are commonly subcontracted. Where a provider discloses what it runs in house and what it resells, that is recorded, because it changes both the price and who answers when something breaks.

What a medical search provider actually controls

Three layers, and they are checkable before you sign. The location layer covers an accurate business listing, a consistent name, address and phone across the web, and pages that name the towns and neighbourhoods you actually draw patients from. Google publishes LocalBusiness structured data guidance so a practice can hand search engines its hours, address and service area in a machine readable form rather than hoping they are inferred correctly.

The condition layer is a real page per procedure or complaint you want appointments for, written for the patient who is deciding rather than for a keyword list. The trust layer is reviews, physician credentials and the ordinary signals that a person weighs before handing over their health. A provider who talks only about the third is selling reputation management, and one who talks only about the first is selling a listing cleanup that costs a fraction of a retainer.

The claims problem nobody quotes for

Health marketing is advertising, and the Federal Trade Commission applies the same substantiation standard to a clinic page as to any other advertiser: a health claim needs competent and reliable scientific evidence behind it before it is made, and the FTC sets that out in its health products compliance guidance. Outcome language, before and after imagery and patient testimonials all sit inside that rule, and the practice, not the agency, is the advertiser on the hook.

So ask a candidate directly who reviews copy before it goes live, whether testimonials are collected with written patient authorisation, and what happens when a draft page makes a claim the practice cannot substantiate. A provider who has never been asked that question will show it in the answer, and that is useful information for a fraction of the cost of finding out later.

Reading the shortlist without the sales call

Sort by whichever of the four disclosures matters most to your situation, then read the entries rather than the ranking. A small single location practice usually filters on minimum first, because a provider whose floor sits above your whole marketing budget is not a near miss, it is a different market. A group with several sites usually filters on scope, because the coordination cost across locations is where the retainer actually goes.

Two providers with identical disclosures are not equivalent, and the comparison does not pretend otherwise. What it does is get you to a two or three name shortlist by reading, so the calls you do take are about your practice rather than about establishing basic facts a website could have told you.

Questions people actually ask

Why do so few medical search providers publish prices?
Because the work genuinely varies and because a published floor loses deals early. Neither reason is dishonest, but the effect on a buyer is the same: comparison moves out of reading and into sales calls. Providers who do publish tend to publish a starting retainer or a minimum, and those are the figures recorded here.
Is a healthcare specialist worth paying more for?
Sometimes. The premium buys familiarity with claim substantiation, patient privacy in analytics and the vocabulary patients actually use, which a generalist has to learn on your budget. It does not buy better technical execution by default. Ask what specifically changes in the work because the client is a clinic, and judge the specificity of the answer.
Can a provider guarantee a first page ranking for a procedure?
No, and Google says so directly in its own guidance on hiring a search provider. Ranking depends on competitors who are also working. Treat a guarantee as a signal about the seller rather than about the service, and prefer commitments to specific work, reporting cadence and response times, which are all things a provider actually controls.
What should the first month produce?
An audit you can read without the provider present, a written plan tied to named conditions or procedures, corrected listings, and access set up so you can see the data yourself. If the first invoice buys only a strategy deck and a promise of momentum, ask what the second one buys before you pay it.

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The median advertised marketing retainer starting price per month in the US agency market was $2,000 in August 2026, across 21 verified agency facts recorded in FindAgency HQ Pricing Transparency Index.

Cite as: "FindAgency HQ Pricing Transparency Index", updated 2026-08-18, https://findagencyhq.com/doctor-seo-services/.

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median advertised marketing retainer starting price per month · the US agency market · August 2026

$2,000

Middle 50%$500 – $50,000
verified agency facts21

Source: FindAgency HQ Pricing Transparency Index

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