What digital marketing agency pricing packages actually contain

Agencies with a verified published price

How to read agency pricing

1. Separate the retainer from the setup fee. Many published prices are a monthly retainer plus a one-off onboarding fee. Trak Marketing, for example, publishes SEO packages from $1,499 a month plus a $1,499 setup; both numbers on the same page.
2. Check what the floor buys. A published floor like Thrive's $500 a month names its core deliverables (local SEO); the same agency's ranges run to $10,000+ for national campaigns. The floor is an entry point, not the likely bill.
3. Ask why a price is not published. Most agencies publish no price. That is not a red flag by itself; enterprise work is scoped; but it means your comparison starts with a sales call. The index labels who publishes and who does not, so you can choose where to spend those calls.
4. Compare within a currency. Australian and UK agencies publish in their own currencies (The SEO Room: from AU$1,500 +GST a month). Convert before comparing, and remember tax treatment differs.

The disclosed range, from the index

Among agencies with a verified published monthly price, disclosed starting retainers run from a few hundred dollars for narrowly scoped local work to five figures for full-service B2B SaaS programs, Kalungi publishes a $50,000-a-month full-service engagement cost on its own services page. Specialists cluster in the middle: Hook Agency publishes $2,800 a month for SEO-only work with contractors, Boulder SEO Marketing publishes a $2,000 a month foundation package, and dental-only Golden Proportions advertises managed dental SEO from $750 a month.

The transparency share is the more interesting number: only 16% of the 134 agencies in the index publish any price. Agencies selling to small businesses publish most often; they compete on the number. Agencies selling retainers above $10,000 a month almost never publish, because their price is a negotiation.

What moves the price

Scope moves it most: a single-channel local engagement is priced in hundreds, a multi-channel national program in thousands. Industry moves it too; regulated and high-value niches (healthcare, legal, insurance) carry specialist premiums, which is why the index tracks industry specialists separately. And the agency's own positioning moves it: a firm that publishes '750 experts on staff' is not competing with a ten-person studio, and their floors reflect that.

Questions people actually ask

What does a digital marketing agency cost per month?

Among agencies in this index that publish prices, disclosed starting retainers run from about $500 to over $10,000 per month, with a median of {median}. The figure each agency publishes links from its profile with the date we checked it.

Why do most agencies hide their pricing?

Because most engagements are scoped individually, and because publishing a floor invites price-shopping. Only {share} of the agencies in this index publish any price. That is exactly why the disclosed figures are worth reading; those agencies are committing to a number in public.

Are the prices on this page quotes or estimates?

Neither; they are the agencies' own published figures, fetched from their pages and matched word for word, with the source URL and retrieval date stored beside each one. We never estimate a price an agency has not published.

Browse agencies by specialty

• SEO agencies with verified facts
• PPC agencies with verified facts
• Social media agencies with verified facts
• Content marketing agencies with verified facts
• Email marketing agencies with verified facts
• Performance marketing agencies with verified facts